Friday, July 20, 2012

List Building - Internet Opportunity Business Review

By Cheryl Rushton

If you are involved in email marketing, then you need to have an opt in or email list, so that you can promote your products. Adding regular fresh content to your blog will draw the search engines. This means that you will get more visitors and maybe more subscribers.

Everytime you add a post a ?ping? tells the search engines who then send out a spider to crawl over your website and take the information back to the search engines database.

Anyone who searches for information like that on your site will see a list in the search results. The more often you add fresh content, the more often your site will be in the search results. This means that you will get more traffic and maybe more opt ins.

When people have subscribed to your list, you would obviously prefer them to stay with you. Thinking about the following when composing your emails will ensure you build a trusting relationship.

Decide what channel you aim to use to build your list eg blog, squeeze page, social media, video, etc. The most valuable information in the world is worthless if no one can find it.

Quality not quantity is key. There is no point in having thousands of folk on your list if they do not buy from you or worse never read your emails. The size of your list does not correlate with the money you can make.

Your list is the community of your site and your relationship with your list is the secret to the success of your online business.

You need to interact and relate to your list to build trust between you.

Remember the four E?s: Be educating, engaging, entertaining and enlightening.

Never forget that real live people open your emails. Being always aware of this will help you to engage and relate to them and so build a trusting relationship.

Have respect for those on your list. Never promote a product unless you totally stand by it.

Give away valuable and helpful information. Don?t fill your emails with fluff. People are not stupid and will soon unsubscribe.

Contact your list on a weekly basis. Any less and it will be forgotten in the other millions of emails sent to inboxes every day.

Be honest about your beliefs. Remind them that hard work will bring great rewards and if you do nothing, you will achieve nothing.

Be sincere. Never hide behind yaghts and remote beaches. People want to see who they will be dealing with and most importantly be able to trust them.

Practice what you preach. Don?t give a piece of advice when in reality you do the opposite.You will always have something to pass on if you talk about what you do every day.

Nothing or no one is perfect. No matter how long anyone has been in internet marketing, never forget that we all make errors and are constantly learning from them. Don?t be afraid to talk about your pitfalls but also discuss how to avoid the mistake next time.

Never forget that the community you grow from your list is the secret to a successful business.

It is my aim to give advice and support to absolute beginners with online marketing. The internet is a huge and scary place but it doesn?t have to be if you can find someone to work with who you can trust. Visit my website for FREE ONLINE TRAINING and other help.
http://www.successwithyouronlinebusiness.com

Source: http://internet-opportunity-business-review.com/Member/list-building

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